As a qualitative researcher, I help organizations understand shifts in business, culture, and technology. As a design strategist, I use those insights to develop new products, services, and brand experiences.

Most recently, I worked for Ziba, a design and innovation consultancy that specializes in front-end innovation. Prior to that, I was the Associate Director of Research at R/GA, a full-service agency specializing in digital transformation. Before that, I led the consultancy practice at PSFK, a hybrid agency that combines custom research with events and editorial.